An extraordinary new event in East London invites drinkers to embark on a surreal journey through space and alien landscapes combined with immersive theatre and bespoke cocktails. Avora: A New World Immersive Experience, which opened on July 12 at Unit 5, Hackney Road, offers guests a 90-minute theatrical adventure priced at £43 on weekdays and rising to £50 on Fridays and weekends. Aiming to blend exotic cocktails with film-like sets and talented actors, the venue promises a drinking expedition that transcends the ordinary bar experience.

Upon arrival, visitors enter the luminous Roscorp Laboratory, where they are briefed by a scientist known as Dr C. Shelly and provided with spacesuits necessary for the mission to the distant alien planet Avora. The journey begins with guests consuming a glowing cocktail made with “Luminol,” a mysterious substance from Avora, to prepare for the atmospheric conditions of the new world. The experience then transports them into a bioluminescent, mystical woodland inhabited by Avorians, the local alien species, who guide guests through this exotic environment. Visitors must earn the Avorians’ trust to try a second mythical cocktail featuring the planet’s unique flora. As darkness falls, the landscape transforms with bioluminescent lights and ethereal jellyfish-like creatures, enhancing the otherworldly atmosphere.

Designed for groups of up to 30 people, Avora is both an entertaining and reflective experience, often praised for its intricate storytelling and environmental themes. The immersive journey invites guests not only to enjoy a unique night out but also to consider global issues such as climate change and the future of our planet. The creative team collaborated with the Sustainable Restaurant Association to ensure the cocktails meet eco-friendly standards, and the organisers pledge to plant a tree for every ticket sold. This aligns the venture with a growing trend toward environmentally responsible leisure activities.

Many visitors have applauded Avora for its originality and engagement. Reviews depict it as comparable to stepping into the world of the film “Avatar,” with actors interacting closely with guests and the storyline richly brought to life. The cocktails receive high marks for taste and creativity, further elevating the experience beyond a typical cocktail bar. The venue markets itself as ideal for young adults looking for something unusual with friends or colleagues, blending socializing with theatrical immersion.

In the context of East London’s evolving entertainment scene, Avora stands out alongside venues like OTHERWORLD Hackney, a virtual reality space offering digital escapism combined with a bar serving diverse drink options. While OTHERWORLD focuses on VR gaming and interactive digital environments, Avora creates a tangible multisensory journey rooted in imaginative physical sets and live performances, showcasing the area’s rich offerings for immersive experiences.

Avora: A New World Immersive Experience remains open until the end of September, providing a limited window for audiences to step aboard this interstellar-themed nightlife adventure. With its blend of environmental consciousness, theatrical storytelling, and cocktail craft, it offers a compelling example of how nightlife can evolve to be both fun and thought-provoking.

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Source: Noah Wire Services