BBC Sport has successfully extended its TV rights deal with the Women’s Super League (WSL) for the 2024-25 season, ensuring all 22 matches will be broadcast on BBC iPlayer. This agreement highlights the ongoing rise in the popularity of women’s football and continues the partnership initiated by a groundbreaking three-year contract in 2021. Fans can also expect additional content including matchday highlights on The Women’s Football Show, live commentary on BBC Radio 5 Live for selected games, and expert analysis on the Women’s Football Weekly podcast hosted by Ben Haines and former England striker Ellen White.

In parallel news, Liverpool is preparing to face Atalanta in the Europa League quarter-finals. The game, hosted at Anfield, is set to be broadcasted live on TNT Sports 1 at 7pm BST and available for streaming via the Discovery+ app and website. This fixture constitutes a significant phase in Liverpool’s campaign to reach the Europa League final in Dublin, with the team considered a strong contender for victory in tonight’s match.

Simultaneously, the Women’s Super League (WSL) announced the continuation of its broadcast partnerships with both Sky Sports and BBC Sport until summer 2025. Sky Sports plans to air up to 44 matches across its channels, including Sky Showcase and NOW, while BBC Sport will broadcast up to 22 games. Following a record-breaking season marked by intense competition and rising viewer numbers, particularly during the tight title race between Manchester City and Chelsea, this extension reinforces the role of broadcasting in promoting women’s football. Statements from Nikki Doucet, CEO for the WSL and Barclays Women’s Championship, and Jonathan Licht, Managing Director of Sky Sports, have expressed their organizations’ commitment to increasing the exposure and popularity of women’s football.